DE&I

Diversity, Equity & Inclusion Practice Launching September 2022!

"There’s a difference between diversity, inclusion, and engagement. Diversity is about the relationships you have with others who are different from you. Inclusion is when you invite everyone to the table to have vision, voice, and visibility. Engagement is about accountability and ownership efforts for diversity."

Dr. Andrea Hendricks, Diversity Woman Magazine, May 2019

NEWS RELEASE

FOR IMMEDIATE RELEASE

Tico Productions, LLC

8/01/2022

Tico Productions Welcomes Andrea D. Hendricks, Ed.D., CDE as Chief Diversity, Equity & Inclusion Officer

Globally Recognized DE&I Expert, Author, Coach, and Speaker

Kansas City, MO 8/01/2022. Tico Productions, LLC, a multi-cultural, full-service marketing agency in Kansas City, Missouri, welcomes Dr. Andrea D. Hendricks as the Chief Diversity, Equity & Inclusion Officer. Dr. Hendricks will join TICO on September 12, 2022, after serving as the Global Chief DEI officer for Cerner Corporation. She will bring 20 years of HR/DEI experience to this new role.

“I am honored to be tapped to serve and partner alongside this leadership team. This is a vital opportunity to broaden and advance corporate diversity initiatives for TICO Productions, current clients, and new clients at this critical time in our society,” said Dr. Hendricks, “Together, we will strengthen our DEI approach to ensure greater outcomes for years to come. Progress toward equitable efforts is a journey not a sprint. But with this leadership team, TICO will elevate and drive measurable focus in this area overtime. I am excited to begin this new journey. “

While at Cerner, Dr. Hendricks collaborated with senior executives, associates, and community partners to design and develop the first comprehensive global diversity strategy for the healthcare IT organization. Dr. Hendricks has received numerous noteworthy recognitions over the years. In 2021, Hendricks received the 10 Most Empowering Women in Business Award by Insights Magazine, inducted into the Women Who Mean Business Kansas City, Top 15 National Multicultural Leaders Recognition by Diversity Leadership Inc., and in 2020 she received the Greater Kansas City Chamber of Commerce Ace Diversity Award. In 2019, she received the Black Healthcare Equity Award, and the Black Achiever Society Lifetime Achievement Award just to name a few. In addition, she is a member of the Executive Women’s Leadership Council, Greater Kansas City (MO) Chapter Links, Inc., and Alpha Kappa Alpha Sorority Inc. Beta Omega Chapter.

Tico Productions began the search for a Chief DE&I Officer when we determined this was the natural progression as a multicultural agency for our company’s growth goals, culture, and space in the creative business community. Our clients are requesting our services in this fast-growing and high-impact area of business and workplace growth, social responsibility, and engaging the next generation of future leaders. We immediately sought to partner with an established and well-respected leader in the Diversity Equity and Inclusion segment.

“Our team at Tico is excited to welcome Dr. Hendricks to our growing company, especially with the meaningful work we produce and create in the multicultural segment. We are confident she will be an incredible leader for our company and will build our next phase of growth in the DEI space in Kansas City and Nationally.” Stated CiCi Rojas and Oscar Monterroso, Owners, Tico Productions LLC.

Dr. Hendricks received a Bachelor’s degree in Human Development and Mass Communications and Master degrees in Counseling and Personnel Services from Kansas State University. She earned her Doctorate from the University of Missouri-Columbia. She has two certificates in Diversity Leadership from SHRM and Yale. She is committed to advancing women’s issues and passionately committed to excelling diversity and inclusion throughout all spaces.

In her newly created role, Dr. Hendricks will lead and manage a full-service Diversity, Equity and Inclusion practice with offerings designed to build on her years of experience leading DEI efforts at the local, national, and global level.

The new Practice will include a full-service range of services that will meet any organizations needs and where they are at in their DEI journey. Her expertise from assessment, to training, implementation, and on-going stratification will be fulfilled by Tico’s full service multi-cultural marketing experience and proven past performance. The Practice will be built on the four essential pillars to drive success for partners and clients: Workforce, Workplace, Marketplace, and Community.

“I am eager to leverage my background to design this new practice area. The goal is to inspire thoughtful approaches and action so that organizations can become a more respectful and equitable workplace.”, said Dr. Hendricks, “One of my favorite quotes is ‘Diversity is being invited to the party; Inclusion is being asked to dance.’ So, it is time to dance.”

About Tico Productions LLC

Tico Productions LLC is a multicultural, full-service marketing agency in Kansas City, Missouri. We specialize in cause-marketing, graphic design, video production, creative strategy, and social media. Above all, Tico helps companies & agencies arrive at innovative and culturally inspired ideas that drive people to action.

Tico is a Minority Business Enterprise (MBE), Small Local Business Enterprise (SLBE), Diverse Business Enterprise (DBE), and MRCC-DBE, SBA 8(a) certified company.

MEDIA CONTACT

Delia Marin

Chief Operating Officer

1722 Holly Street, Kansas City, Missouri 64108

816-321-2021

delia@ticoproductions.com

www.ticoproductions.com